Jamile De Soussa
Jamile DeSouza-Davies is a Brazilian-born, UK-based fitness entrepreneur and media personality crowned Ms Power Woman Brazil 2017 and winner of the special world title Miss Alpha Female 2017 in Punta Cana. The “Alpha” title recognized leadership, resilience, and all-round performance across fitness, mindset, media, and teamwork—traits Jamile has since turned into a global wellness platform and public profile.

Living in the United Kingdom for roughly two decades (most recently in Wales), Jamile built an audience by sharing practical, daily health routines. During the 2020 lockdowns she intensified that outreach—free at-home training, mental-health tips, and nutrition basics—through what she calls The Alpha Project, her coaching program and app focused on sustainable, equipment-light fitness. Brazilian national daily O Globo profiled her efforts helping followers “during quarantine,” highlighting her wellness advice and community engagement at scale.
Before and after her Power Woman win, Jamile leaned into cross-over fashion and media. Elucid Magazine covered her as a Paris Fashion Week influencer, noting her “Alpha Project fitness” identity, Brazilian roots, and UK base. Brand and press collaborations have since extended from fitness content to fashion features, live interviews, and podcasts—expanding her audience beyond the wellness niche while reinforcing the “achievement beyond beauty” ethos behind the Alpha title.
Jamile describes the Alpha Project approach as personalized, habit-first training. Beyond standard workouts, her model emphasizes mindset, stress management, and consistency—meeting people where they are and removing barriers like gym access or equipment. The program later shipped as a mobile app to support structured plans and daily habits.
Her pageant résumé includes the Miss Power Woman 2017 cycle (Brazil delegate) with the Miss Alpha Female 2017 world title. Industry lists and winner roundups confirm her July 2017 victory in Punta Cana and frame Alpha as a leadership-driven track within the broader competition ecosystem. Personal profiles and posts from the period echo the same result and document the competition’s multi-challenge format.
Jamile De Soussa – Ms Power Woman Brazil 2017 – Winner of the Title Miss Alpha Female
Jamile De Soussa – Miss Power Woman Alpha 2017
Pageant & Career Highlights
- Ms Power Woman Brazil 2017; world title Miss Alpha Female 2017 (Punta Cana).
- Founder of The Alpha Project wellness program/app; large IG-led community.
- Paris Fashion Week influencer feature (Elucid Magazine).
- Brazil-born; based in United Kingdom (Wales) for ~20 years.